Harvesting Minds: How TV Commercials Control Kids

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Harvesting Minds: How TV Commercials Control Kids

Name: Harvesting Minds: How TV Commercials Control Kids
ISBN: 9780275971014

Roy F. Fox

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Fox's groundbreaking study explores how kids respond to the TV commercials they must watch as part of their school day. After interviewing 200 kids in rural Missouri schools that receive the Channel One broadcast, Fox concludes that such commercials influence kids' thinking, language, and behavior, shaping them into more active consumers.

Година:

2000

Издателство:

Praeger Publishers

Език:

english

Страници:

232

ISBN 10:

0275971015

ISBN 13:

9780275971014